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Blogger to Author

Nov 1, 2018

This episode is being released on November 1st, when holiday shopping season is upon us. That begs the question: how can you make sure your book makes it into gift bags and stockings this year? Many authors will offer sales on their books on Black Friday or Cyber Monday. And, although price cut can definitely entice shoppers to buy your book, sometimes you need to sweeten the deal even more to actually make the sale.

Today’s episode will walk you through some ideas for how you can get a Black Friday boost for your book sales, beyond simply marking your book down for a day or two. If you find the right offer that your audience really wants, you’ll sell so many more books than you would have by just offering 20 or 30% off your book. And, toward the end of the episode, I’ll walk you through the steps that you should take NOW in the beginning of November so you’re prepared for your sale when it happens.

Show notes: