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Blogger to Author


Jul 11, 2019

I know many of you listening are bloggers and content creators who are looking for a way to stand out in a crowded niche. I know firsthand how frustrating it is to spend hours every week producing amazing content for your audience but not seeing any real growth. That’s exactly where I was with my fitness blog before I self-published my first book.

Today I’m excited to share an interview and on-air coaching call with Emily Dingmann. Emily is a nutritionist and food blogger who does amazing work, but lately she’s been thinking about self-publishing a cookbook to help take her blog and business to the next level. Writing a book has been on her to-do list, but she’s struggled to figure out what she should write her book about and how to produce it.

In this coaching call, I walk Emily through the framework I use to help my clients choose the best topic for a book that will build their business. We talk about how she can use that book to grow different elements of her business, including a membership program that she runs. We also talk about the pros and cons of traditionally publishing vs. self-publishing cookbooks, how long her cookbook needs to be, and how to make sure readers will actually want to buy her cookbook.

Even though Emily specifically plans to write a cookbook, there’s still a lot of great information in here for those of you who want to write a nonfiction book for your business that’s not a cookbook. And, if you’ve been struggling to figure out what you should write your book about, I think my discussion with Emily will help you start to plan out the best book topic to build your business.

Show notes: bloggertoauthor.com/110

Get individualized help creating a plan and outline for your book (including finding the right topic) with a Book Mapping Session! You'll walk away with a detailed plan and book outline that will help you stay focused and write your book faster. Learn more here!